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No presentation really is ever just an ‘update’. There’s always a deeper purpose. And once you know that, you don’t just have a compelling presentation – you also have the chance to go further. Read more.
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Recently, I was working with a client who is the tech officer in charge of his organisation’s IT, and he was struggling to come up with a way to open his next presentation.
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With the end of the year just around the corner, I wanted to look forward at what presenting could mean for 2024 and beyond.
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Welcome to the hotly anticipated – and much reviled – triannual season of point-scoring, populism and brouhaha that is the lead-up to the election.
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Would you recognise a Waffler or Trickster presenter? Do you know how to spot if you’re a Reader – and more importantly, do you know how to become The Inspirer?
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AI is everywhere, and it’s cropping up in more places, making some pretty convincing pictures, deep fake videos, and articles. The New Zealand Herald even briefly used an AI image as part of an article for International Womens’ Day earlier this year
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Recently I was asked this question at a workshop. So I did what I always do when this question comes up: I pushed back. “Give me an example of when you don’t know your audience,” I asked.
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A lot of books out there focus on the leader’s duty to deliver inspiring messages, unite teams, and drive people towards a common purpose. But what about the presentations that happen at every level of your organisation? What do you do when you’re trying to persuade your people, and you’re not at the top of the heap?
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I recently ran a mastery programme. Four half-day workshops and coaching sessions, with eight people in the group. All the participants were highly skilled professionals who dealt with figures and analysis for a living. They worked by and for the balance sheet. But the result of living in this world was that they were all heavy on the rational side of explaining: they were the Informer archetype.
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If you want to capture your audience’s attention – and their hearts and minds – then relevant, engaging content is going to be a top priority. If you understand your audience, you’re that much closer to creating content that really resonates with them.
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