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Recently, I was working with a client who is the tech officer in charge of his organisation’s IT, and he was struggling to come up with a way to open his next presentation.
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This election cycle we’ve seen conspiracy theories come to new prominence. The upswell in conspiracy thinking is having a tangible influence over political discourse, and it's tiring. Even the lizard people are over it.
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In what has become the most watched TED talk of all time, Ken Robinson tells the story of a Gillian, a little girl who couldn’t sit still at school.
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Now settle in, Best Beloved, it’s time for a story. But what kind of story? When we talk about business stories, we’re really talking about illustrating our core message with a tale that puts it in context. We’re making points and making connections, and we’re using stories to make them memorable, clear and emotionally effective.
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19/11/19 Q: What did the Arts student say to the Engineering student? A: Would you like fries with that? And there it is, a joke loaded with all the linguistic originality you’d expect from someone who scorns the arts.
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Stephen King calls it telepathy: the power of a story to take an image from an author’s head and effortlessly place it in the heads of others. Storytelling is a powerful tool…
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