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You’re up there with all eyes on you for one reason: to get your audience to that golden destination where they’re compelled to act or adopt your big idea. I call it point B and it’s the purpose of your presentation.
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You know the well-worn phrase; ‘it’s the journey that matters, not the destination’. While it’s a good mantra for life, when it comes to presentations, the destination – your prime objective – is king. Without precise coordinates, presentations have no direction, and waste the audiences fuel on waffle, leading them down the road to nowhere.
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When we’re worried about presenting, it’s common to focus on ourselves – our worries, how we’re feeling. But the most important element in any presentation is your audience. You’re there to connect your ideas to them in a way that elicits some form of action. Your presentation is for them, not for you.
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Now that we’re back in the office – and presenting in person more again, hooray! – many of the old bad habits are popping up again. Already, many of us are suffering from ‘Death by PowerPoint’. You may even have been guilty of perpetrating it.
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Early last year I ran a training with a large professional services firm. Some of the team were in-person in Auckland and the other half joined virtually from Wellington. The Wellington crew were all in a meeting room and joining from one video conference unit.
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Early on in my career, I took it personally when someone would yawn, fidget, or glaze over while I was presenting. Never mind how much animation and enthusiasm I was bringing to the room, or how well I’d prepared my content to be compelling, I’d see this sometimes. And it really bummed me out.
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Whatever your level, great presenting skills are an essential part of leadership. Those who can communicate effectively and demonstrate solid persuasive speaking skills go further. They’re able to engage others with their ideas and, in today’s increasingly critical knowledge economy, they’re better recognised and rewarded as a result
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Numbers for the leadership team, quarterly update, employee induction welcome or conference slot… you’ve been asked to deliver a presentation. Woohoo.
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Come on – admit it. You love the unthreatening nature of your comfort zone. It’s warm, it’s safe. It’s like the cosy slipper of life experiences. That’s the shadows. It’s the opposite of being in the spotlight. And it’s tempting, right?
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We tend to think of acting as pretending – as something constructed or contrived. However, great acting is the opposite. It’s about truth. Great acting isn’t really about acting at all – it’s about being.
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